Product & Marketing Manager
Driving complex product strategies across European markets.
With 14 years shaping complex product portfolios at Nissan Europe, I bring a disciplined, systems-oriented approach to product and marketing leadership. My work spans flagship programme launches, profitability management, and B2B aftersales strategy across European markets. I'm now applying that expertise to industries where precision, long product cycles, and technical rigour define success.
Qashqai — Nissan Europe
Led cross-functional coordination across engineering, sales, marketing and communications teams for the European launch of the Qashqai — Nissan's flagship model. Served as spokesperson at the international press event.
European Performance Reporting
Designed and implemented a European model performance reporting framework. Recommended pricing, grading, and mix strategies — embedding data-driven decision-making at the heart of the commercial operation.
Parts Portfolio & Circular Economy
Managed a second-line parts portfolio, led a 4-person team, and spearheaded the relaunch of the circular economy (remanufactured parts) programme across 40+ countries.
Qashqai Lifecycle — 4 Years
Led all lifecycle events — model years, powertrain introductions, special editions, and new generation milestones — maintaining commercial momentum and consistent pan-European positioning.
Designing and delivering launches across 40+ countries — from strategy to press — keeping complex organisations aligned and on schedule.
Managing full product life — launch, lifecycle events, and phase-out — with the rigour and stakeholder management long cycles demand.
Turning market data into pricing, mix, and profitability recommendations; building systems that make KPIs actionable.
Growing complex portfolios across markets: benchmarking, supplier coordination, range expansion, and channel marketing.
Operating across engineering, sales, marketing, finance, and comms in matrix organisations where influence beats authority.
Spokesperson at international press events; clear, credible narratives for technical products and senior stakeholders.
Roadmap ownership, portfolio architecture, market positioning
Go-to-market planning, campaign management, B2B & B2C
KPI frameworks, performance dashboards, margin analysis
Cross-functional programme leadership, stakeholder alignment, management of a 4-person team.
Technical briefing, executive presentations, press event speaker
French (Native), English (Native)
Feb 2023 — Present
Nissan Europe· Montigny-le-Bretonneux
2019 — 2023
Nissan Europe· Montigny-le-Bretonneux
2011 — 2019
Nissan Europe· Montigny-le-Bretonneux
2007 — 2010
ISEG Paris IV
2004 — 2007
ISEG Paris IV
After 14 years building product and marketing strategy for one of the world's most demanding industries, I'm looking for my next challenge in a complex, technically rigorous environment — where long product cycles, multi-market operations, and disciplined go-to-market execution matter. Industry is secondary to ambition, culture, and impact.
Open to senior product and marketing roles where complexity is the norm.